As an SEO Professional, becoming a GEO Professional isn't a career change — it's a career evolution. After 15+ years of optimizing websites for search engines, I've been watching a quiet but massive shift unfold in how people find information ...
One of my oldest clients asked me a really good question last week, “Fevi, with AI and all these distractions, how do I get my website found online? It just seems like a lot now.” I could see his growing ...
Today, I want to talk about a key LLM mechanism that directly impacts visibility. Large language models like Gemini, ChatGPT, and Claude do not surface content randomly. They understand what a user is trying to achieve by evaluating intent, context, ...
As we head into a new year, I want to take a moment to reflect on how our work has evolved — and more importantly, why. At our core, we are a Web and SEO company. Always have been. But ...
Everyone knows Costco’s famous rotisserie chicken—the one that sells for under $5. It’s been that price for years, and it’s their classic loss leader: a product they intentionally sell at a loss to bring people in the door. Costco can ...
At WOWebsites, we’ve been helping businesses grow since 2008 by building search-friendly, AI-ready websites. As our clients scale, their needs evolve — and in 2025, we’ve added a new service: WP plugin development. We recently completed a custom WordPress plugin ...
Just before the pandemic in 2020, we hired three new junior developers. When the pandemic hit, I had to let them go because there simply wasn’t enough work. That decision was one of the hardest I’ve ever made, and to ...
After a couple of years offering the same three packages, we’re excited to rebrand them — not because we’re changing the way we work (we’re not), but because we want our web and SEO packages to be clearer and easier ...
As an SEO Professional, I’ve spent years bugging my clients to write new content. Why? Because I know search bots — and now AI — react to fresh, original content. It’s one of the most effective ways to maintain visibility ...
At the time, they were ranking for fewer than 10 keywords—mostly brand terms and a few unrelated queries that didn’t convert. Their website had potential, but it wasn’t discoverable. I believe they had quite a few penalties. We launched their ...