The Misleading Case of Domain Authority

My meeting today was with the owner of a business.  The first and last thing he said to me was, "We are only interested in increasing our domain authority."    This, after me trying to explain that domain authority wasn't...

SEO Homepage Design Brief

What is an SEO Homepage Design Brief? It is a brief that outlines what the designer should be mindful of when designing elements for the homepage as it pertains to SEO.  Below are the details that we recommend for a...